City of Espoo needed clarification for their citizen involvement communications identity branch Make With Espoo.
Previous identity was too disperse and complex to use for wide spectrum of stakeholders. We approached this by tying the visuals strongly to Espoo city's brand colors. Role: Art Director, Brand consultant. Brand Strategist: Sonja Vuorinen.
Previous identity was too disperse and complex to use for wide spectrum of stakeholders. We approached this by tying the visuals strongly to Espoo city's brand colors. Role: Art Director, Brand consultant. Brand Strategist: Sonja Vuorinen.
